EA: 'MOH Will Oust Call Of Duty'

23 Sep 2010 at 12:29:07 by Dave Gibbon

Medal of Honor will become the pinnacle of the shooter genre, according to Electronic Arts, who declared ‘we’re definitely going to beat Activision and Call of Duty’.

The games firm has said the title, due out October 15, will rise to the top in the same way FIFA outperformed Konami’s Pro Evolution Soccer.

EA Europe’s SVP Jens Uwe Intat told MCV: “We certainly want to get back on top for shooters with Medal of Honor.

“We’re not going to outdo Call of Duty this year but it will get dangerously close. This is going to be a journey, as it has been with the way FIFA overtook PES.

“In the years to come, we’re definitely going to beat Activision and Call of Duty.

"The combination of digital marketing and advertising with the strength of word of mouth – something that really helped FIFA – should help the comeback

“We actually have two IP bullets in our gun; Battlefield. sold very well this spring and in some countries it came close to outperforming Call of Duty: Modern Warfare 2.”

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