Electronic Arts has said the FIFA brand is now so well known it expects FIFA 11 to outperform previous years.
The games giant believes that due to strong sales of FIFA 10, the release of FIFA World Cup South Africa, FIFA Superstars on Facebook and PC-only FIFA Online, the brand is now more well known then ever.
Discussing the number of FIFA releases in 2010, EA’s Luke Cousens told trade paper MCV: “It has enabled us to take FIFA to more consumers.”
FIFA 11 will be released October 1 be sure to check out our hands-on preview later today.
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