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Take-Two Seeks To Alleviate Sequelitis

24 Jun 2010 by Paul Younger
In an interview over at Gamasutra, Take-Two's corporate communications vice president Alan Lewis has claimed that the publisher will seek to introduce "at least" one new intellectual property per year.

"Every year we're going to try to introduce at least one new IP that we hope over the long term will work well for us," Lewis said.

It's a fairly sad state of affairs when just one game release per year that isn't a sequel or part of an existing franchise sounds like something out of the ordinary to celebrate, but (as large parts of E3 showed) that is the situation we find ourselves in. Lewis also defended the company's decision to delay the release date of Red Dead Redemption (as they have also done with Max Payne 3,) saying "I think if you look at the quality of the game and what it's doing in the market, the fact is that it illustrates that to make a great game, sometimes you need to give the developers ample time to make something great."

These are encouraging statements for anybody hoping for innovative, polished games and we hope Take-Two will live up to them.

In an interview over at Gamasutra, Take-Two’s corporate communications vice president Alan Lewis has claimed that the publisher will seek to introduce “at least” one new intellectual property per year.

“Every year we’re going to try to introduce at least one new IP that we hope over the long term will work well for us,” Lewis said.

It’s a fairly sad state of affairs when just one game release per year that isn’t a sequel or part of an existing franchise sounds like something out of the ordinary to celebrate, but (as large parts of E3 showed) that is the situation we find ourselves in.
Lewis also defended the company’s decision to delay the release date of Red Dead Redemption (as they have also done with Max Payne 3,) saying “I think if you look at the quality of the game and what it’s doing in the market, the fact is that it illustrates that to make a great game, sometimes you need to give the developers ample time to make something great.”

These are encouraging statements for anybody hoping for innovative, polished games and we hope Take-Two will live up to them.

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